Embedded Files
Fictional project: Poster for the 37th Edition (2024) of the International Kite Festival in Berck-sur-Mer.
Concept: The Anatomy of the event
The kite, the emblem of the festival, is reimagined as a living map. Each part of its structure represents a key location or area within the 37th edition of the International Kite Festival in Berck-sur-Mer, made identifiable through an integrated cartographic system.
Implementation:
The kite becomes both a symbol and a guide: it serves as the new map of the event, helping visitors navigate the various festival sites. This is the new map for the 37th edition.
My Deliverables:
Poster design in both vertical and horizontal formats
Mockups of related materials: merchandise, practical items, and Instagram posts
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